Best Times to Request Reviews from Customers

Wiki Article

Getting customer reviews can be a great way to build trust with new customers and improve your business. But knowing the best time to ask for reviews can make a big difference. Timing really matters. If you ask too early, the customer might not have had enough time to try your product or service. If you wait too long, they might forget the details of their experience.

Many businesses ask for reviews through follow-up emails, text messages, or in person. No matter how you ask, it helps to time it right. For example, right after a positive interaction or once a customer expresses their satisfaction is usually a good moment. A happy customer is much more likely to take the time to leave a good review. Using a tool like reputationbuilder can also make it easier for both you and your customers to manage reviews, but always make sure the timing feels natural.

For online purchases, sending a follow-up email a few days after delivery works well. This gives the customer enough time to try out the product and form an opinion. If you run a service-based business — like a salon, a car repair shop, or a local moving company — asking for a review right after the service is complete often brings the best results. The whole experience is still fresh in the customer’s mind.

Some customers may need a gentle reminder. It’s okay to follow up once or twice, especially if the customer seemed happy with your product or service. Just keep the message short and polite.

Also, keep in mind that not every review will be perfect — and that’s okay. Mixed reviews can still give useful feedback. What’s most important is that reviews are honest. People trust businesses that have open and real feedback, and even a small number of reviews can go a long way.

In short, the best time to ask for a review is when you’ve just delivered a good experience and the details are still fresh in the customer’s mind. Be friendly, make it easy for them to leave a review, and thank them for their time. A little thought on timing can lead to better results and help your business grow in a natural and steady way.